Capital Marketsdeep-diveby Amir

CRCL Is Not the Best Way to Own Stablecoin Growth

Stablecoins may be real. Circle still looks like a weak equity expression of the theme because too much of the economics leak to distributors, rates, and adjacent expansion bets.

The theme is real

Stablecoins are not the problem. They are increasingly useful as settlement assets, trading collateral, and onchain cash. Circle is right about that much. The market error is subtler: investors keep treating stablecoin adoption as though the issuer automatically owns the economics. Circle's own filings describe a less generous business.[1][3]

The issuer dream

The dream is obvious. Issue a dollar token, invest the reserves in short-duration Treasuries and cash, let users and partners grow the float, and collect the yield. In theory, it is a wonderful business: balance-sheet growth without a branch network, deposit growth without paying depositors, and recurring income attached to a product that becomes more useful as more people accept it.

The problem is that Circle does not keep enough of that spread. Coinbase's own description of the USDC arrangement is revealing. The payment base is carved up before equity holders see it: Circle keeps an issuer portion, the parties earn amounts based on where USDC is held, other approved participants can receive allocations, and Coinbase receives 50 percent of the remaining payment base. That is not the economics of a monopoly mint. It is the economics of a revenue-sharing network.[3]

Paying distribution is not irrational. It is how Circle bought reach. But investors should not pay for this as if usage growth flows straight through to the issuer.

The leak

In 2025 Circle generated $2.747 billion of total revenue and reserve income. It also paid out $1.664 billion of distribution, transaction, and other costs. That means 60.6 percent of the top line disappeared before the rest of the operating structure even started. Circle's own preferred retained metric, revenue less distribution costs, was $1.083 billion, or a 39 percent margin. That margin was unchanged from 2024.[1]

What happened to the $1.083 billion that remained? Compensation expense was $844.9 million. General and administrative expense was $190.3 million. Together, those two lines consumed 95.6 percent of revenue less distribution costs. Even before IT, marketing, amortization, or digital-asset mark-to-market, most of the retained economics were already spoken for.[1]

This is the real bear case. Circle does not have a demand problem. It has a retention problem.

The scaling problem

USDC in circulation ended 2025 at $75.3 billion, up 72 percent year over year. Total revenue and reserve income rose 64 percent. Total operating expenses rose from $492 million to $1.179 billion, or about 140 percent. Bulls are right to note that this overstates the underlying growth rate because management said 2025 results were significantly affected by $424 million of IPO-related stock compensation. But even backing that out leaves roughly $755 million of operating expense, still up about 54 percent year over year. That is better than 140 percent, but it is still not clean operating leverage against a business retaining 39 cents on the revenue dollar after distribution costs. RLDC margin was 39 percent in 2024 and 39 percent again in 2025.[1]

Rates are the other problem. Circle's reserve return rate fell 90 basis points in 2025 to 4.1 percent. Management's 2026 guidance does not suggest a dramatic escape from that dependence: RLDC margin is guided to 38 to 40 percent, while other revenue is still expected to be just $150 million to $170 million. This remains, overwhelmingly, a reserve-income business.[1]

Yes, higher short-term rates would help. They would lift reserve income and probably expand retained margins at the margin. But that rebuttal concedes the larger point: this is not a clean tollbooth on stablecoin adoption. It is a leveraged bet on rates, crypto balances, and Circle's ability to stop sharing so much of the economics away. If the bullish case needs macro help to make the structure look attractive, the structure is not doing enough work on its own.

That makes CRCL less a pure stablecoin-adoption equity and more a hybrid bet on stablecoin balances, distribution bargaining power, and front-end interest rates.

Coinbase is the cleaner trade

If the thesis is that USDC balances expand during crypto upcycles, the obvious question is why not own the distributor that monetizes the same balances and then several adjacent businesses on top. Coinbase reported $1.349 billion of stablecoin revenue in 2025, up 48 percent year over year. Its 10-K says that increase was driven by higher USDC balances held in Coinbase products and higher off-platform USDC balances, partially offset by lower interest rates.[2]

That is before the rest of Coinbase's model. In the same cycle that tends to grow USDC, Coinbase can also capture trading revenue, custody and institutional activity, subscription revenue, Base activity, payments usage, and developer adoption through its platform tools. Coinbase's own shareholder materials explicitly tie its payments push to USDC and describe Base as a settlement rail for businesses, while its developer platform bundles stablecoins, wallets, trading, and onchain tooling into one distribution surface.[4][5]

The point is not that Coinbase is immune to rates or crypto cyclicality. It is that Coinbase has more ways to win from the same cycle. Circle owns the compliance burden of issuance. Coinbase owns a large share of the monetization around distribution.

Arc is a capital-allocation test

Circle is now asking investors to underwrite more than stablecoin issuance. In its February 25, 2026 results release, the company said Arc's public testnet had more than 100 participants and remained on track for mainnet launch this year. That may prove meaningful. But it should not be treated as a free option. Testnet activity, by itself, is a low bar.[1]

Ethereum, Solana, and Base already have clear product-market fit for stablecoin activity. Circle therefore has to prove something more demanding than technical competence. It has to prove Arc creates incremental economics. If Arc becomes another expensive coordination layer in a market that already has functioning settlement rails, then the project is not strategic vision. It is cost growth.

The trend is getting crowded

The broader trend cuts against the clean issuer story. J.P. Morgan's own research says the stablecoin market could reach $500 billion to $750 billion in the coming years. J.P. Morgan has also already rolled out a USD deposit token on Base for institutional clients. BlackRock launched BUIDL in 2024, a tokenized liquidity fund that lets qualified investors earn Treasury-linked yield in tokenized form.[6][7][8]

That does not mean stablecoins stop growing. It means onchain cash is getting unbundled. Issuers, exchanges, bank deposit tokens, and tokenized money funds are all competing for roughly the same user need: dollar liquidity that moves at internet speed. In that environment, distribution and ecosystem control matter more than the nominal act of issuance.

What would change the view

This bear case is not unbreakable. It weakens materially if Circle can lower the distribution take, keep operating expense growth well below revenue growth, and build enough software or network revenue that reserve income stops dominating the model. Arc could help if it creates real fee capture rather than more overhead. Circle Payments Network could help if it becomes a genuine payment utility instead of a strategic narrative.[1]

But that is the burden of proof. The bullish version of the stock requires more than stablecoin adoption continuing. It requires Circle to keep much more of the economics than it does today.

The wrong part of the stack

Stablecoins can win without Circle stock being the best way to own them. That is the important distinction.

CRCL is being sold as a clean claim on a secular trend. Circle's own numbers describe something messier: heavy revenue sharing, high operating overhead, meaningful rate sensitivity, and new spending on adjacent infrastructure that still has to prove it deserves the capital. If you want bullish stablecoin exposure, the better place to look may be the part of the stack that clips the same growth and keeps more of the upside.

Sources

  1. [1]
  2. [2]
  3. [3]
  4. [4]
    Coinbase Q3 2025 Shareholder Letter Coinbase(accessed 2026-03-25)
  5. [5]
    Coinbase Developer Platform Coinbase(accessed 2026-03-25)
  6. [6]
    What to Know About Stablecoins J.P. Morgan(accessed 2026-03-25)
  7. [7]
  8. [8]
    BlackRock Launches Its First Tokenized Fund, BUIDL, on the Ethereum Network BlackRock / Business Wire(accessed 2026-03-25)